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New Research seeking to improve imagery in NGO campaigns Community Development Ethics in development General Media Multimedia NGOs Social media Youth 

New Research seeking to improve imagery in NGO campaigns

Critics have often accused NGOs of using pity in their fundraising campaigns. Negative images used in campaigns to evoke empathy and guilt have been labelled as poverty porn, others accuse positive campaigns of stereotyping, oversimplification of stories or failing to highlight structural causes. Sometimes it seems as though NGOs can’t do right for want of trying. With NGOs under constant...